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Huge Turnout for Grand Opening Party of Quiksilvers Grand City Surabaya Mall Store
02 December 2011-
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3 December 2011, Jakarta-Indonesia: Thousands of Quiksilver, Roxy, and DC fans turned up at the Grand City Surabaya Mall and Convex on Sunday November 27th for the Grand Opening Party of the newest Quiksilver store in Surabaya. The day began with an exciting BMX and skate demonstration with the Quiksilver and DC team riders, then a parade of Quiksilver and Roxy’s latest beachwear fashion on the catwalk. A special presentation announcing the 2011 design competition winners was followed by a rocking live music performance from Indonesia’s most popular band, Bondan Prakoso and Fade 2 Black.
Quiksilver Indonesia in partnership with PT Gagan Indonesia were delighted with the huge turnout at their latest Quiksilver sportswear and fashion store in Surabaya’s most luxurious high-end mall, which is filled with the latest and most complete range of premium beachwear, sportswear and fashion products and accessories from Quiksilver, Roxy, and DC Shoes.
“What an amazing turnout! It was so great to see the crowd enjoying every element of our brands heritage and culture with music, boardriding, design and fashion,” said Quiksilver Marketing Executive Holly Monkman. “The Grand City Surabaya Mall is obviously a great venue for our brands as we attracted thousands of excited fans today and with such success we look forward to opening more stores in the near future in this region.
PT Gagan Indonesia’s Assistant Marketing Manager Veronica Setiadi seconded Ms Monkman’s thoughts, saying “We are extremely happy with the results of this event, it was a great success for us all. We look forward to working with Quiksilver at more events such as these in the future, as it was not only successful but a lot of fun as well.”
The Sunday activities kicked off at 11 am with a Bondan Prakaso and Fade 2 Black meet and greet at the DC Store in the Tanjungan Plaza 3, where fans got to spend some time chatting with their favorite musicians. At 4 pm the main event got underway in the East Atrium of the Grand City Surabaya Mall with skate and BMX demo’s and the chance to meet and get autographed posters from DC Skate Team riders Denny TX, Absar Lebeh, and 5 time National Skate Champion Pevi Permana, as well BMX team riders Matheus, Okke, Rizky, and 2010 National BMX Park Champion and top 3 nationally ranked Jujun.
The official opening ceremony took place at 7 pm and was followed by a fashion show with the latest and greatest from Quiksilver, Roxy, and DC Shoes on display for the crowd, and then the winners of the Quiksilver and Roxy Design Competition were announced.
The Quiksilver and Roxy Design Competition is an annual T-shirt design program open to university students and the general public, an opportunity to display their creativity in the world of lifestyle fashion. The winners of the contest will have their designs produced and sold throughout Quiksilver SEA stores as well as see two university students receive free trips to join the Creative Enterprise Program at Central Queensland University in Australia. This year’s winners were:
Quiksilver Undergraduate : Rahmat Jaka Perkasa from Martapura, Kalimantan wins Rp.15.000.000 and a trip to Australia
Roxy Undergraduate : Eka Landika from Bali wins Rp. 15.000.000 and a trip to Australia
Quiksilver Public: Hermawan Wicaksono from Bandung wins Rp. 5.000.000
Roxy Public: Weda Putri from Surabaya wins Rp. 5.000.000
Special Award, ECO Category : Komang Yudi Arsana from Bali wins a prize voucher worth Rp. 3.000.000.
The new Quiksilver store is conveniently located on the first floor of the Grand City Surabaya Mall and is open 7 days a week from 10:00 am until 10:00 pm. It is in the heart of the city of Surabaya on Gubeng Pojok Street between Walikota Mustajab Street and Kusuma Bangsa Street.
For more information contact:
Quiksilver SEA
Rossi Chesarah - Public Relations
Tel: +6281286899873
Email: rossi.chesarah@quiksilver.co.id
PT. Gagan Indonesia
Sutarto Wiryo - Brand Manager
Tel: +62818750528
Email: sutarto@gagan.co.id
About Quiksilver:
Quiksilver, Inc. (NYSE:ZQK) is the world’s leading outdoor sports lifestyle company, which designs, produces and distributes a diversified mix of branded apparel, footwear, accessories, snowboards and related products. The company’s apparel and footwear brands represent a casual lifestyle for young-minded people that connect with its boardriding culture and heritage.
The reputation of Quiksilver’s brands is based on outdoor action sports. The company’s Quiksilver, Roxy, DC, Lib Tech and Hawk brands are synonymous with the heritage and culture of surfing, skateboarding and snowboarding.
The company’s products are sold in over 90 countries in a wide range of distribution, including surf shops, skate shops, snow shops, its proprietary Boardriders Club shops and Quiksilver company-owned retail stores, other specialty stores and select department stores. Quiksilver’s corporate and Americas’ headquarters are in Huntington Beach, California, while its European headquarters are in St. Jean de Luz, France, and its Asia/Pacific headquarters are in Torquay, Australia.
For further information about Quiksilver, Inc., you are invited to take a look into our world at:
www.quiksilverinc.com, www.quiksilverfoundation.org, www.quiksilver.com, www.roxy.com, www.dcshoecousa.com, www.hawkclothing.com.
About PT Gagan Indonesia:
PT. GAGAN Indonesia is an affiliate of RSH Limited. RSH Limited is a leading pan-Asian marketer, distributor and retailer of sports, golf, and active lifestyle and fashion brands. PT. Gagan Indonesia entered Indonesian Market in September 2006, launched International Brands such as: Bebe, Evita Peroni, Promod, Morgan, Cache Cache & Ted Baker. The company now retails 12 international brands in Indonesia.
In 2007, the company expanded its portfolio through sports brands such as Nike and Adidas to its existing international brand boutiques. The expansion led to the opening of the second Ted Baker store.
In 2009, PT Gagan Indonesia introduced Gredene group band – Ipanema, Grendha, Ryder - to the Indonesian Market. The Brazilian flip-flops made famous by the partnership with Supermodel Gisele Bundchen are now distributed in stand-alone stores and shop-in-shops across the length and breadth of Indonesia.
In 2010, the company continued foot print expansion in the existing portfolio and new active lifestyle brands - Quiksilver, Roxy, DC shoes, Samba & Cache-Cache. Second & third stores of Promod were opened at Kelapa Gading 3 & Paris Van Java.
In 2011, PT Gagan Indonesia’s commitment to further expand its standalone stores in Indonesia has resulted in branching out to other cities in Java such as Surabaya, Bandung & Bali and its shop-in-shops footprint marked in Sumatera and Makassar. PT Gagan Indonesia continues its commitment to expansion of its retail footprint by introducing new brands in the fashion space.
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